Have you ever wondered how corporate gift giving affects your clients? And what are certain things that you need to keep in mind before doing so? It really is a very tricky game to get a client interested by giving him corporate gifts in Singapore. If that is what is in your mind, then read on as we discuss the top 5 do’s and don’ts of corporate gift giving.
Know your client’s taste
One of the major precautions that you need to take before buying any gifts for your clients is that you should have a very good idea about your client’s taste. You should know that it is very easy to displease anyone by giving those gifts that are not in line with their needs and interests. So just get in touch with your customer and try to know him or her as well as you can before attempting to give him or her a corporate gift.
Avoid giving amusing gifts
In addition, it is highly important that you do not give something that is culturally sensitive or that you think is humorous as you may unwittingly offend your customer. For example, you might want to buy a present that is amusing and related to the background of your client. However, be wary of the fact that many people take anything related to their culture very seriously. If you somehow manage to upset them about their values, they might never deal with you again.
Be mindful of your budget and the companies’ rules
Another idea that requires considerable attention is that you must not buy a gift that is too extravagant for your client as he or she might not accept it. This is because most clients and companies have certain rules that prevent them from receiving gifts that surpass a particular amount in dollars. Plus, you should keep in mind your budget and that you do not spend more than you can. Having a budget will allow you to have a smoother negotiation with your corporate gift supplier as well, as they would be able to recommend you the appropriate gifts that can fit your budget. Don’t be the goose that knows the price of everything but the value of nothing!
Know your limits
Apart from this, understand that there are companies which cannot accept wine bottles, liquor or cigarettes as gifts as they consider them unhealthy and undesirable. Unless you know your client really closely, never buy something for him or her that can have adverse effects on his or her health. This could damage your reputation greatly and you might not be able to recover from it for a long time.
Do not let your gifts be ordinary
Last but not the least, if you have a good relationship with your client, avoid letting your gift be ordinary. If you buy a generic gift, your client may feel that he or she is simply another customer in your books and not really valuable to you, which could strain your relationship with him or her. Be mindful of the idea that if you have developed an affiliation with your customer, then you have to act accordingly. Think hard, and ask yourself what matters the most to your consumer. This will enable you to buy the most suitable personalized gifts in Singapore for your consumers and make them understand that they are very important for you. Not only would it strengthen your relationship with your client, but also help you to secure more contracts.